Shindig captures the timeless style and laid-back attitude of the American Southeast. Set in Alabama, Shindig is fashion label Billy Reid's festival of music, fashion, food and craftsmanship. The festival identity sets out to capture the same striking elegance, with the number "11" hidden in the logotype. The website's user experience makes it easy to browse through the festival's offerings, with tickets always one click away.
Designed at
ST8MNTĀ for Billy Reid
Art Direction
Parker Foote
Design
Parker Foote
Sebastian Arredondo
Creative Direction
Joshua Sage Newman